For centuries, the written word has had top billing in business communications. But times have changed – visual and auditory methods are waiting in the wings, ready to play bigger roles. The question for marketers is how to cast each technique to please the audience. So here’s the first in a series of posts (here’s […]
Hate customers? Here’s a good way to get rid of them!
Customers. Sheesh, they’re so demanding, aren’t they? You sell them a product and then they expect you to tell them how to use it! Fortunately, I’ve discovered the secret to staying clear of such nuisances. So if you’re striving to keep a lid on sales and avoid nasty business issues like hiring other people or […]