Back to Portfolio List


Ameriprise Financial wanted to give prospective clients educational materials that would be useful for planning their financial futures. But they wanted the material to exist at several levels: a high-level look at the main points, deeper content to explain a subject in greater detail, and calculators to help viewers better grasp specifics of their situation. I did all the research and wrote the copy, fitting into a formula that Ameriprise had decided best met its needs.